Fresh Eyes on Profit in the Cattle Business
Co-sponsored by the USFS & The New Ranch Network

Grassfed 101 - How to Produce a Quality Grassfed Product

Excerpt from Program:
"This workshop is for producers who want to learn more about the process and possibilities of grassfed products. It will cover basic grassfed information, including producing a quality chain of forages, genetics, handling, fencing, finishing, processing/packaging, and marketing. The workshop will be a basic overview of grassfed production with resources to obtain more detailed information.

"Mark and Dr. Patricia Whisnant, along with their six children, have been producing grassfed beef in the southern Ozark region of Missouri since 1991. Mark was born and raised in south Florida in an agricultural community whose economy is based on vegetables and cattle. After earning a degree in Business Administration, he spent the next 30 years involved in agricultural marketing. Today he raises 1200 head of cattle, oversees a grass finishing operation and operates a commercial hunting lodge. Rain Crow Ranch utilizes sustainable management practices to rotationally graze and finish cattle. Mark is co-owner of American Grass Fed Beef, LLC and Fruitland American Meat, LLC."

Presentation Topics Include:

• Why Grass Fed?
• New Terms
• Grassfed Resources
• Keys to Producing a Quality Grass Fed Product
• Genetics
• Processing & Packaging
• GF Standards
• Marketing